GTE can support your business grow through additional support services. With a dedicated team of industry professionals, we can assist across multiple channels on project or retained basis.
Marketing Services to Support Tourism Growth
marketing assistance provided by gte
Marketing your products and services to customers is an integral part of the marketing mix. We can become an extension of your inhouse team and provide support across the following areas:
PR and Communications
- PR planning and strategy development within target markets
- Copywriting, press release writing and distribution
- Distribution of news stories to a global database
- Liaison with media partners, pitching new and engaging stories for editorial coverage
- Advertising support and media buying
General Marketing Support
- Creating bespoke and innovative campaigns for clients with key focus on generating awareness to drive revenue
- Planning and delivering integrated communication campaigns and evaluating them
- Supporting across brand awareness and visibility within the market place
- Attending industry specific events to network, grow awareness and search for new leads
Social Media
- Social media strategy planning and delivery
- Creation of social posts that have relevant and engaging content
- Social media support, social insights and content creation (storyboarding, and working with in house videography team)
- Advertising creation, management and reporting
- In-house management of all advertising
Connecting you to others through Events & FAMs
Event Management
- Creation of innovative event concepts
- From concept to completion, be responsible for the logistics and project management
- Budget Management
- Aware and compliant around legal requirements and GDPR
FAM Trips
- Create of FAM trip itinerary and activities
- Guest management
- Onsite delivery and management
- Collateral creation
- PR and marketing strategy creation and delivery
Digital Marketing & Cyber services to grow your presence
Website
- Audit of existing site to suggest improvements, including SEO and user experience
- Creation of new website using WordPress
- SEO Optimisation
- Google Analytics support and strategy
Creative design and support
- Brand audit
- Brand development
- Brand management
Digital collaterals
- Credentials
- Media
- Event
- Other
TOUR OPERATOR SUPPORT
We are able to offer dedicated Tour Operator support for SMEs. Our unrivalled knowledge will enable you to implement processes and procedures to allow maximum ROI on enquiries.
Our main focus is on strategy, systemisation and communication enabling sales agents to convert in a shorter time frame.
Key elements to our support include:
- Sales process and conversion training
- TO specific marketing i.e. booking windows, booking campaigns, finding your space in the consumer market
- Markets and Product – Which markets to work in and developing your network within these markets
- Partnerships and Development
- Trade Shows; Supporting attendance / Advisory
- Recruitment
- Training & Development
- Brand Development and Narrative
- Content Creation
- Tourism – Engaging with key partners to drive enquires and sales through innovative campaigns
